2025 Toyota Century G60 Review: Japan’s Ultimate Luxury Sedan Evolves
The Toyota Century has long stood as the crown jewel of Japan’s automotive luxury — a vehicle traditionally reserved for diplomats, royalty, and CEOs. Now, with the release of the G60 generation, Toyota brings modern innovation to this legacy model, introducing hybrid technology, premium comfort, and a quiet yet commanding design. Here’s an in-depth look at everything the 2025 Toyota Century G60 offers.
Pricing and Rarity
The new Century starts at around $200,000 in Japan, though only about 50 units are produced per month, making it a rare and exclusive offering. That’s just 600 units per year — slightly more than the older V12 G50 generation, which had about 400 produced annually.
In overseas markets like Australia, pricing can begin around $100,000 AUD, depending on condition, mileage, and import channels. Despite its exclusivity, the Century offers immense value for those seeking high-end, chauffeur-level comfort.
Exterior Design and Dimensions
The G60 Century stays true to its roots with a stately, squared-off silhouette reminiscent of previous models. Subtle upgrades give it a more refined appearance, including:
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LED headlights and turn signals with an intricate internal pattern
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A multi-layered front grille featuring a lotus-leaf-inspired mesh
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An extendable guidance pole for parking precision
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Traditional soft-close doors and keyless entry
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Senty badges and a redesigned Phoenix emblem (often mistaken for a Pokémon)
The new G60 is larger than its predecessor in every dimension — taller, wider, and longer, with a slightly extended wheelbase. This translates to greater cabin space and improved road presence.
Luxury and Comfort Features
The G60 takes traditional Japanese craftsmanship to the next level with real wood, brushed aluminum, and plush materials throughout the cabin. Notable exterior details include:
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18-inch wheels with elegant styling and Phoenix center caps
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Privacy-tinted glass
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Redesigned side mirrors now mounted on the A-pillar (previously optional on the fender)
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Power tailgate with goose-neck hinges for smooth operation
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Massive trunk space, though the back seats don’t fold due to onboard electronics
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Multiple hidden compartments and hangers for refined travel convenience
Interior Experience
Inside, the G60 Century feels more modern than previous generations while preserving its luxurious heritage. Toyota continues to offer 100% wool upholstery, prized for its natural temperature regulation — warm in winter, cool in summer. Buyers can choose from leather, but wool remains the premium choice.
Other highlights include:
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Air suspension with electronic adjustment
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20-speaker sound system
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Rear-seat entertainment display with FM radio, TV capability (region dependent), and climate controls
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Massage seats with multiple modes
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Integrated sushi tray and vanity mirrors
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Analog timepiece and deep-pile carpeting
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Multiple USB ports and headphone jacks for rear passengers
Though some parts are shared with less expensive Toyotas (such as the steering column or infotainment stalks), the material quality and attention to detail remain unmistakably high.
Powertrain and Performance
Under the hood, the G60 ditches the old V12 in favor of a 5.0-liter V8 hybrid system:
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Gas engine output: 280 kW
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Electric motor output: 165 kW
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Combined power: approx. 317 kW
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Drivetrain: Rear-wheel drive
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Transmission: eCVT (electronically controlled continuously variable transmission)
The result is stronger acceleration than the previous V12 model and much better fuel economy (claimed at 8.0L/100km). While the G60 is not designed for performance driving, it delivers power in a smooth and controlled manner, ideal for its chauffeur-targeted audience.
On-Road Driving Impressions
Despite the performance boost, the Century G60 maintains a composed and gentle demeanor on the road. In Sport S+ mode, it provides respectable throttle response while remaining refined and quiet. The eCVT transmission is unobtrusive and responsive, although not particularly thrilling.
Driving enhancements include:
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Multi-link rear suspension (replacing the older double wishbone)
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Adaptive air suspension that adjusts in real-time
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Improved braking system with a firmer, more modern pedal feel
The only noticeable compromise comes from the larger wheels, which slightly increase road noise and reduce ride isolation compared to the older G50.
Rear Seat Amenities
The Toyota Century is ultimately a chauffeur-driven car, and the back seats reflect that with an unmatched luxury experience. Features include:
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Power recline and seat adjustment controls
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Touchscreen control panel for entertainment, climate, and seating
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Rear entertainment screen with Blu-ray playback
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Massage function with multiple settings
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Dedicated lighting and ceiling wood panels
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Integrated umbrella storage, felt-lined storage compartments, and fold-out sushi trays
Compared to the G50 model, the rear seat in the G60 lacks full leg-pass-through functionality but compensates with newer tech and increased refinement.
Final Verdict
The 2025 Toyota Century G60 represents a significant evolution of Japan’s most iconic luxury sedan. While purists may miss the raw charm of the older V12 models, the G60 offers improved performance, better fuel efficiency, and next-generation comfort without sacrificing the traditional spirit of the Century.
Its blend of modern hybrid power, world-class ride quality, and handcrafted details make it a standout even among global luxury flagships. For those seeking a unique, ultra-luxurious sedan that stays under the radar while delivering unparalleled refinement, the Century G60 stands in a class of its own.
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